Technical and Strategic Leadership

Customer:

The Chartered Institute of Export and International Trade

Industry:

Trade

Overview:

The Chartered Institute of Export and International Trade (trade/technology) faced misaligned CRM specifications risking project failure; through technical and strategic leadership, requirements were realigned, delivering a fit-for-purpose CRM with lasting organisational benefits.

Objectives:

Guide team through technical challenges and realign specifications with business needs.

Challenges:

Original specifications no longer met organisational objectives, causing risk of failed delivery.

Solution:

Led revisions of requirements, advised executives, and aligned outcomes with business strategy.

Outcome:

Delivered fit-for-purpose CRM, ensuring long-term organisational adoption and benefit realisation.

Media Assets

Leadership
Strategic Planning
Technology
CRM